For SaaS vendors, choosing the right analytics platform is one of the most strategic decisions you will ever make. Analytics isn’t just a reporting layer - it’s the engine that drives business intelligence, customer value, and product differentiation. Whether you’re using analytics internally to steer growth or embedding insights into your SaaS product, the stakes couldn’t be higher.
Yet the true cost of analytics software is often misunderstood. License fees are only the beginning. The reality of integration, security, maintenance, scaling, training, and customer adoption all shape your total cost of ownership (TCO). The best choice isn’t always the cheapest - it’s the platform that works hardest for you, both inside your organisation and inside your product.
This is where Panintelligence stands apart.
Power BI: A Trusted Generalist
Microsoft Power BI is one of the most recognised analytics platforms on the market, and for many organisations it is an excellent entry point. It integrates smoothly within the Microsoft ecosystem and fits well across internal departments.
But there’s a catch.
Power BI was designed for standalone enterprise use, not to sit natively within SaaS products. As businesses increasingly look to integrate analytics directly into their applications, general-purpose BI tools can become complex to embed and costly to scale.
Also As SaaS vendors increasingly embed analytics directly into their products, the platform’s limitations become clear:
- Embedding can be complex and time-consuming,
- Scaling to multiple tenants can become costly,
- Self-service often requires specialist DAX and Power Query skills,
- Data movement and infrastructure overheads introduce risk
So while Power BI is excellent for standalone internal reporting, SaaS companies looking to deliver seamless, scalable, secure in-product analytics often hit friction and escalating cost.
One Platform, Two Uses
At Panintelligence, we believe analytics should serve your business on two fronts: powering your internal decision-making and elevating your customer experience. That is why our platform is built for both internal use and embedded deployment. Internally, teams use Panintelligence for performance dashboards, financial reporting, forecasting, and predictive analytics, giving every department the clarity they need. Externally, SaaS vendors embed the same platform into their applications, white-labelled and fully secure, to give their customers real-time insights where they need them most. This dual capability means one platform, one skill set, and one source of truth, saving time, cost, and complexity.
Security Without Compromise
Security sits at the heart of everything we do. Panintelligence was originally developed for the financial services sector, where data protection is non-negotiable. Our architecture ensures data never leaves your environment; we query data in place, preserving sovereignty and compliance. We integrate seamlessly with your authentication model, supporting SSO, granular authorisation, and full audit logging. For SaaS vendors this means your customers’ data remains under your control, while for internal teams it means enterprise-grade security without the overhead.
Self-Service Without Barriers
Empowering users should never mean overwhelming them. Power BI’s advanced capabilities often rely on learning DAX or Power Query, valuable tools but specialist skills nonetheless. Panintelligence was designed for the opposite experience. It is low-code for developers and no-code for end users, using standard SQL and intuitive design tools. Your business teams can explore and share insights instantly, while your customers can self-serve without needing technical support. The result is faster time to value, higher adoption, and reduced reliance on specialist resource.
White-Labelled, Seamless, and Scalable
When embedded in your application, Panintelligence becomes part of your product experience, not a separate login or third party environment. It can be fully white labelled, adopting your branding, colour palette, and user interface for a completely native look and feel. That means customers stay in your application, interacting with your brand while accessing secure, contextual analytics. The same tool your internal teams use to run your business becomes the one your customers trust for theirs.
Built for SaaS, Proven Internally
We don’t just provide analytics we use Panintelligence every day. From forecasting to product performance insights, our platform powers our own decision-making. Being both a user and a provider means our product evolves based on real-world SaaS needs.
Flexible, Cloud-Agnostic, and Built for Speed
Panintelligence can be deployed anywhere on-premise, private cloud, or public cloud and connects directly to your live data without replication. Most partners move from scoping to live deployment in under 30 days, accelerating time to value for internal and embedded use cases.
More Than Software: A Partner You Know by Name
What truly sets Panintelligence apart is the people behind it. We are not a faceless software vendor. Our customers know us by name, speak directly with our product experts, and shape our roadmap through collaboration and trust. Many of our partnerships span years, built on transparency, shared goals, and measurable outcomes. We work alongside your teams, not just during onboarding but throughout your journey, ensuring that as your business evolves, your analytics evolve with you.
When you call Panintelligence, you speak to the people who built the product, not a call centre or automated queue. That accessibility and authenticity define how we operate. It is why so many of our customers describe us as an extension of their own team. We grow with our partners, celebrating their success as our own.
Panintelligence vs Power BI :
| Feature | Panintelligence | Power BI |
|---|---|---|
| Purpose | Designed for SaaS analytics & embedded BI | Designed as enterprise BI for internal reporting |
| Primary Use Cases | Internal analytics + embedded customer dashboards | Internal BI across business departments |
| Data Movement | No data movement – queries data in place | Often requires data import/modelling and dataset refresh |
| Security | Built in financial-services security, multi-tenant ready | Enterprise-grade security but not native multi-tenant |
| Deployment | Cloud-agnostic, on-prem, private or public cloud | Best in Azure ecosystem; other options vary in complexity |
| Embedding Experience | Fully white-labelled, native UX match, single sign-on | Embeds but feels third-party, separate login/user experience possible |
| Multi-Tenancy | Native multi-tenant control, role-based access | Requires custom configuration, gateway setup, or workspace duplication |
| Skill Requirements | No-code for users, low-code + SQL for devs | Often needs DAX, Power Query & data modeling skills |
| Self-Service Analytics | High - designed for non-technical users | Good but proficiency improves significantly with specialist skills |
| Time to Value | < 30 days to deploy on average | Enterprise projects often take months |
| Brand Experience | Invisible layer - becomes your product | Users recognise Power BI inside your app |
| Scalability | Built for SaaS customer scale | Scales well but cost & complexity rise with tenants |
| Pricing Model | Predictable SaaS-friendly pricing | Can become expensive at scale + embedded use |
| Customer Support | Direct access to product experts | Tiered Microsoft support; community support available |
Why SaaS Vendors Choose Panintelligence
- One platform for both internal and embedded analytics
- No data movement full data sovereignty
- Financial-grade security and compliance
- No-code for users, low-code for developers
- Fully white-labelled, native in-product experience
- Cloud-agnostic deployment
- Live in under 30 days
- Predictable pricing and TCO
- Dedicated Customer Success and technical specialists
- Collaborative, long-term partnerships
The Smarter Choice
For SaaS vendors, the best analytics platform is one that does not just generate insight; it multiplies it. A platform that helps you run your business better and helps your customers do the same. Panintelligence is that platform, built for SaaS, secure by design, and proven both inside and out.
Panintelligence analytics built for SaaS, embedded by design.
