As a leader in the SaaS market, you will already be aware of the main business benefits of embedded analytics - contributing to improved sales, gaining and maintaining a competitive edge and driving maximum value from data to stimulate growth and boost performance. This guide looks at how embedded analytics can help you achieve your growth strategy.

Anyone working in the SaaS business sector knows that data is the new gold. But how can you – as a SaaS vendor – help your clients to mine that gold, and unlock valuable business insights for themselves, and create an additional revenue stream for your SaaS business at the same time? Find out in our Buyers’ Guide to SaaS BI software which explains what SaaS vendors should look for in BI tools.

This is the ultimate guide to business intelligence that you’ll ever need. This resource talks through compelling commercials, buy vs build, the importance of white labelling, ease of deployment, need-to know security protocols, API options and why NOT to move data

One of the most significant benefits of predictive analytics in MarTech is that it can provide accurate consumer insights that can boost conversions and improve your customers' experience with your brand. Predictive analytics is instrumental in lead qualification, which directly impacts both sales conversions and revenue generation. Read our guide to understand how predictive analytics work and to ensure you are incorporating every element into your business.

We’ve spent years speaking to, advising, and partnering with SaaS Vendors, so we know a thing or two about the pain points that SaaS CTOs and other decision-makers face when it comes to selecting or building business intelligence tools, embedded analytics tools, and reporting tools for their customers. We’ve compiled the most common pain points in this guide and give our suggested solutions for solving them.